Marketing

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Marketing: Branding 1, Branding 2

Listen to a radio interview and do the exercises.

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The Seven Ps of the Marketing Mix

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Complaining

The advantages and disadvantages of different ways of complaining with some useful tips on how to complain effectively, whether in writing or speaking to your boss at work.

In the dialog, we will hear Donna, who works for a food products company called Fuller Foods. She’s calling Mike, an account manager with a company that distributes fruit. Donna is unhappy with the service she’s been getting and wants to complain about it.

Listening Questions

1. What excuse for the problem does Mike give at first?
2. What is the impact of the problem that Donna is complaining about?
3. What important question does Donna ask Mike at the end of the dialog?

The advantages and disadvantages of different ways of complaining with some useful tips on how to complain effectively, whether in writing or speaking to your boss at work. - See more at: http://learnenglish.britishcouncil.org/en/business-magazine/complaining#sthash.dlxtKsvP.dpuf

The advantages and disadvantages of different ways of complaining with some useful tips on how to complain effectively, whether in writing or speaking to your boss at work. - See more at: http://learnenglish.britishcouncil.org/en/business-magazine/complaining#sthash.dlxtKsvP.dpuf